3pm ET: 10 Creative(ish) Ideas for Higher Ed Email A/B Tests to Supercharge Marketing and Enrollment
Email A/B tests are incredibly important…yet many enrollment management and higher education marketing and communications teams fail to conduct them regularly. Why? In a recent poll we conducted with Enrollify subscribers, 75% of respondents noted “time” as the number one reason for sending only one version of an email.
Well folks, we’ve got some great news for you! We’ve taken the time to come up with 10 different email A/B tests that you should steal for your campaigns this fall before anyone else does! Participate in a high-energy, engaging session with step-by-step instructions on how to launch the “Donald Draper vs. Steve Jobs” test, the “Costco vs. Trader Joe’s” test, and “The Politician vs. The Comedian” test (among many others).