Speakers
With 40 sessions across, we have almost 100 different speakers from across global Higher Ed and beyond.
On this page, you’ll find out a bit about each of the speakers that are joining us.
With 40 sessions across, we have almost 100 different speakers from across global Higher Ed and beyond.
On this page, you’ll find out a bit about each of the speakers that are joining us.
Market Research and Data Manager, QS
Peer to peer connections and international student decision making – 15:00 BST
Alex is the Market Research Manager at QS and oversees the analysis and design of a range of research projects they conduct. This includes the International Student Survey – the largest survey of pre-enrolled international students globally. With ten years experience working in market research, he is well versed in drawing actionable insights from surveys and has experience working across a variety of sectors.
Head of Technology Solutions & Partnerships, Akero
Increasing applications and improving conversions through marketing technology – 15:00 BST
Alex’s role is to help educational institutions connect the dots between their technology systems & solutions in order to achieve a complete view of the student journey from the first interaction to enrolment. He has experience in conversion rate optimisation and behavioural psychology, which he uses to inform landing page design and create innovative and effective conversion strategies.
University Partnerships Executive, Unibuddy
Online and on campus – supercharging your hybrid events strategy – 06:00 BST
After having graduated last year from university Alice came to work for Unibuddy because they offer something she would have loved to have when choosing what University to apply to. Being a French student in London, she wasn’t always able to make it to Open Days, and would have loved to have a platform that could have connected her with current students. At Unibuddy Alice is involved with driving Unibuddy’s future growth by building relationships with prospective universities in Europe.
Co-founder and COO, Univer
MENA: the ongoing transformation of the fastest growing market in HE and why and how global institutions can leverage the opportunity – 08:00 BST
Amanda has spent her career working in the HE marketing and recruitment space, as a Director of Hobsons and Hotcourses and latterly focussed on the MENA market as a co-founder of UNIVER. Her driving force has always been that education is a force for good, not only for the development of economies but in breaking down cultural barriers and elevating knowledge sharing and understanding. The world is changing and HE must change with it, through technology and a greater understanding of how HE can transform the experience so that no young person is left behind.
Product Owner, Unibuddy
The Unibuddy Roadmap – 09:00 BST
Amelie is one of our Product Owners at Unibuddy, working on building new products and iterating on our existing proposition to provide the best experience for our users. She was previously an international student at Temple University in Philadelphia, and completed a master’s degree in Communications in NEOMA Business School in France.
Assistant Director of Admissions, Northwestern Qatar
The credible source: Adding current students’ voice to our recruitment strategy at NW Qatar – 09:00 BST
Over the past 10 years at Northwestern University in Qatar, Amira has an extensive experience in the global recruitment, admissions and enrollment management, specializing in the Gulf and MENA region. She is also responsible of managing the admission systems including Unibuddy platform and supervising the Student Diplomat Program at Northwestern Qatar. Amira holds a Bachelor of Science degree in business management from Lebanese American University (LAU) in Beirut.
Head of Customer Success (US), Unibuddy
Incorporating the student voice at every point in the recruitment cycle – 18:00 BST
As the Head of Customer Success, Amy supports our growing team of US Customer Success Managers to deliver expert guidance on the implementation, promotion and management of the Unibuddy product. Before joining Unibuddy, Amy worked as an admissions counsellor at a large London-based university. Here, she implemented one of the first ever Unibuddy platforms and developed the first Unibuddy student ambassador program.
International Recruitment Coordinator, Arizona State University
Incorporating the student voice at every point in the recruitment cycle – 18:00 BST
Baiyun has been working at ASU for more than 4 years. She is committed to helping international students find out the fit academic program and assisting with the whole application process.
Student buddy and senior, majoring in Business Management, Goucher College
Get the inside track: hear from student buddies around the world – 17:00 BST
Brandon Rodriguez Torrento is a senior majoring in Business Management at Goucher College in Baltimore, Maryland. On campus, he’s an Admissions Ambassador, Resident Assistant, a member of the Student Engagement Team, and the Club Council Administrator.
School of Indigenous Studies, University of Western Australia
Supporting your indigenous student prospects – 05:00 BST
Brendon is a Noongar man from Perth, Western Australia. He graduated from The University of Western Australia with a Bachelor of Science. Brendon is now a member of the student services and outreach teams at the School of Indigenous Studies (UWA), where he works to encourage Indigenous high school students to consider a university pathway.
University Partnerships Executive, Unibuddy
Getting In and Getting On: Supporting non-traditional learners through their Higher Ed journey – 21:00 BST
Brittney is a University Partnership Executive at Unibuddy working out of our US office. Brittney works to build relationships with prospective institutions and turn them into happy and successful partners. Prior to joining Unibuddy, Brittney worked in various areas of higher education, including campus recreation, housing, and student engagement.
Digital Agency Owner, Campaigns You Love
From student recruitment manager to digital agency owner: Ask Me Anything – 05:00 BST
Cameron Heasman is the Founder of the Advertising Agency, Campaigns You Love based in Australia & South America. He is known as the go-to millennial for all marketing automation and advertising needs for businesses in dozens of industries. With the help of his creative team, Cameron has given businesses massive results! He regularly acts as a marketing/advertising advisor to Small to Medium business owners and Entrepreneurs.
Customer Success Manager, Unibuddy
Applied Science Universities: Supporting your domestic prospects whilst growing your international brand – 13:00 BST
Camille is a Customer Success Manager at Unibuddy. Camille works with partners in the UK and across Europe sharing best practice and helping partners get the most of the platform. Before joining Unibuddy, Camille worked at London Business School for over three years, recruiting for the MBA and Masters and Management programmes.
University Partnerships Executive, Unibuddy
Harnessing your student voice: how you can set up a successful student ambassador scheme – 04:00 BST
Caris works as a University Partnerships Executive at Unibuddy. She’s passionate about providing institutions in the Nordics, Australia and New Zealand with the technology to better connect with students through shared peer experiences. For her, the most important aspect of the role is knowing that the conversations being had are opening up educational opportunities, and are empowering prospects to make life-defining decisions all over the world.
Customer Success Manager, Unibuddy
Recruiting international students in 2021 – what will it look like? – 11:00 BST
Carolina joined the Customer Success team in April as a Customer Success Manager, focusing on customers in UK, Southern Europe and the Nordic region, providing them with day to day support and helping them make the most out of their Unibuddy platform. She has 4 years of Higher and Tertiary Education in the UK at QMUL and Spain at Diverbo Pueblo Ingles where she worked hand in hand with students and ambassadors, and 2 years in Customer Success working at Hometree. Carolina wanted to bring her Customer Success skills back into Higher Education and therefore knew Unibuddy was the right fit!
School of Indigenous Studies, University of Western Australia
Supporting your indigenous student prospects – 05:00 BST
Casey is a Ballardong Noongar woman from Western Australia. She graduated from The University of Western Australia with a Bachelor of Arts/Bachelor of Education double degree, and has been a high school educator and student services leader since 2009. Casey is now part of the Student Services team at the School of Indigenous Studies (UWA), where she is involved in high school outreach programs for Indigenous students and the Aboriginal Orientation Course.
Director of Student Diversity and Inclusion, Columbia College Chicago
Achieving true diversity and representation in your Higher Ed marketing – 19:00 BST
Charee Dee Mosby-Holloway is an alumnus of the University of Notre Dame and The Ohio State University, and has been a Student Affairs practitioner and educator for over a decade with a focus on social justice education and identity development. Her experience includes creating and facilitating diversity and social justice initiatives for students, faculty, staff, and community partners. She is committed to creating liberatory spaces for minoritized populations and managing strategic transformative change. Charee currently serves as the Director of Student Diversity and Inclusion at Columbia College Chicago. She also a lecturer at the School of Social Service Administration at the University of Chicago.
Student buddy and sophomore, majoring in History and Secondary Education, Goucher College
Get the inside track: hear from student buddies around the world – 17:00 BST
Corri is a sophomore History and Secondary Education major. She grew up 45 minutes north of New York City, graduated high school a year early, and is now loving Goucher. She works in the admissions office as an ambassador and is also a member of Goucher’s Women of Color Circle.
International Admissions Conversion Officer at UniSA International, University of South Australia
Harnessing the power of shared experiences to keep students engaged throughout the international recruitment cycle – 04:00 BST
David leads and manages a team of 20+ International Student Ambassadors at UniSA International to facilitate with a broad range of prospects conversion activities through outbound call campaigns and marketing event support.
Director of Marketing and Communications, Association of MBAs and Business Graduates Association
The Business School Leaders and International MBA Survey 2020: 360-degree insights into the future of business education – 13:00 BST
David Woods-Hale joined AMBA in 2016, to launch its magazine AMBITION. While retaining editorial direction of AMBITION and BGA’s sister title Business Impact, David is also responsible for the marketing, corporate and consumer communications, conference production, public relations, and research and insight functions across AMBA & BGA.
Coordinator Student Recruitment and Admissions, University College Roosevelt
Recruiting international students in 2021 – what will it look like? – 11:00 BST
Denise Nijhuis has been working in the field of International Student Recruitment and Admissions for over seven years. At University College Roosevelt (UCR) she oversees the admissions process from start to finish, including recruitment activities in the Netherlands and beyond, as well as admissions policies and procedures. Outside UCR she serves as Vice-President for Professional Development of the International Association for College Admissions Counseling (IACAC).
Business Development Manager, Sinorbis
Creating a persona-driven content plan for students and parents in China – 10:00 BST
As Business Development Manager at Sinorbis, Des works closely with clients and prospects to understand the strategic role China plays in their business and define a digital marketing approach to meet their goals. Des is passionate about helping businesses and universities to create a digital marketing presence in China that is built on solid foundations, so they can reach their full growth potential in this difficult market. Since joining Sinorbis he has worked with universities in 5 different countries.
Senior Student Recruitment and Development Officer, University of Manchester
Using peer to peer across multiple faculties – 12:00 BST
Jose completed his PhD at the University of Manchester before completing an internship with the Student Recruitment and Widening Participation team. Following his internship, Jose has held different roles at the University including in the engineering school and the Open Day team.
Social Media Lecturer – University of the Sunshine Coast, Australia
Using social media to build robust Higher Education communities – 08:00 BST
Dr Karen Sutherland is a social media and public relations educator, researcher and consultant with more than 20 years industry experience in marketing, public relations and communication roles for organisations such as Monash University, ABCTV and Fremantle Media. Dr Sutherland’s passion lies in connecting social media students to business-owners who seek digital support. Dr Sutherland’s work has been published widely in peer-reviewed journals and is the co-author of Public Relations and Strategic Communication published by Oxford University Press.
Head of UK Student Recruitment & Outreach, University of Leicester
Think like a start-up – 11:00 BST
Elliot is the Head of UK Student Recruitment and Outreach at the University of Leicester, overseeing a (now virtual) team in charge of recruiting undergraduate and postgraduate students in the UK. The team’s activity includes working with schools, colleges and external partners, including Unibuddy, across the UK. Elliot leads on the use of Unibuddy at Leicester winning the HELOA Best Practice Award for Marketing and Communications in January 2020 for its implementation and inclusion across the customer journey. Elliot is also the Membership Engagement Manager (UCAS) for HELOA focusing on virtual events and new product development.
Head of Business Development (UK), Unibuddy
Supporting your indigenous student prospects – 05:00 BST
With over 15 years of experience in higher education, including as Head of Student Recruitment and Widening Participation at Oxford Brookes and Queen Mary University of London, Emma Froud is passionate about the sector and works at Unibuddy to help partners from all around the world create digital peer to peer platforms.
Student Marketing and Recruitment Manager, University of Manchester
Using peer to peer across multiple faculties – 12:00 BST
Emma has over 15 years marketing experience across number sectors. She joined the University of Manchester around 2 years ago and has covered various roles during this time. Currently, Emma is responsible for the recruitment and marketing activities across the faculty of Humanities.
Vice President & Chief Communications Officer, Howard University
Crisis PR: the do’s and don’ts – 16:00 BST
Frank is a communication and development specialist with a decade of experience in higher education fundraising, telefund, direct mail solicitation, E-solicitation, social media strategy management, marketing & branding. This also includes international advertising experience. His skills include interpersonal communication, internal office collaboration, effective management practices of 250+ staff, social media strategy, budget & operations management, successful system upgrading, and new system implementation & marketing.
Assistant Director of Admissions and Strategic Recruitment, Northwestern Qatar
The credible source: Adding current students’ voice to our recruitment strategy at NW Qatar – 09:00 BST
Fred Silva is the Assistant Director of Admissions & Strategic Recruitment at Northwestern University in Qatar. He has worked in the field of international education for over 10 years and implemented enrollment strategies for institutions in the United States, Saudi Arabia and Qatar. Fred is a volunteer with the Council of International Schools and International Association for College Admissions Counseling. He has presented in international conferences and conducted training courses for new professionals in the field of international admissions.
University Partnerships Executive, Unibuddy
Tackling webinar fatigue: how you can keep your online events engaging – 17:00 BST
George has worked at Unibuddy since 2018, helping to grow the worldwide partner base of Unibuddy. As a University Partnership Executive, George helps to form relationships and communicate with potential customers to understand how our peer-to-peer engagement platform can help them.
Customer Success Executive and host of our fortnightly UK & ROW ambassador training sessions, Unibuddy
Getting the most from your student buddies – 07:00 BST
Georgia has experience working on Student Ambassador schemes firsthand at CCCU, both as an ambassador and as a member of staff in the Student Engagement Department (working on developing partnership schemes, student feedback & learning and teaching strategies). This experience has equipped her with an understanding of the importance of student voice. At Unibuddy, Georgia supports your Customer Success Manager through the on boarding process, hosts our Ambassador training and manages our support channels.
Customer Success Manager, Unibuddy
The secret to smooth sailing virtual events – 14:00 BST
In his role at Unibuddy, Ian works with our partners to help them achieve the most out of the platform and peer to peer. Ian has a wealth of experience in higher education having worked in senior level roles at three UK universities, including managing external partnerships for a leading UK Business School. He also has a wealth of experience in international education after being an International Director for a globally-renowned careers guidance organisation.
University Partnerships Manager, Unibuddy
What have 6 million messages taught us – 10:00 BST
University Partnerships Manager, Unibuddy
What have 6 million messages taught us – 10:00 BST
At Unibuddy, Jack works with Universities to harness the voice of student advocates and meet their various recruitment goals. Jack has an extensive Higher Education background, having spent over 10 years working for Universities in recruitment, business development and programme delivery roles. Jack’s previous role was at London Business School, where he was responsible for building and establishing their suite of London-based experiential programmes.
CEO and Founder, Infinite Global
Crisis PR: the do’s and don’ts – 16:00 BST
For more than two decades, Jamie Diaferia has worked behind the scenes on many of the biggest stories in the news, counseling individuals and organizations on high-stakes crisis and litigation matters. In 2020, Business Insider included Jamie on its list of top crisis PR executives. The list recognizes the “18 top public relations experts CEOs scramble to hire in a crisis.” Before founding Infinite Global, Jamie was a journalist and lawyer. He is a graduate of The Taft School, Bucknell University and the University of Connecticut School of Law.
University Social Media Manager and Adjunct Professor, Old Dominion University
Achieving true diversity and representation in your Higher Ed marketing – 19:00 BST
Jamila Walker is the University Social Media Manager and Adjunct Professor at Old Dominion University in Norfolk, Virginia with over ten years of experience in digital, public relations and marketing. Jamila leads the institution’s social media program and works with different colleges, departments, faculty and students to identify the most effective way to disseminate key messages across digital platforms and tracks the success of those messages across multiple channels.
Head of Operations, Unibuddy
Think like a start-up – 11:00 BST
Josh joined Unibuddy as Head of Operations in January 2020 and is now leading the Customer Success teams as well. Josh moved to London with his wife and two dogs from Brooklyn, NY, where he was CEO of Fancy Hands, Inc., one of the largest US-based virtual assistant services in the country from 2014-2019. Before working at Fancy Hands, Josh was co-founder and co-CEO of Amie Street, the first dynamically priced music discovery platform which became Songza, and was acquired by Google in 2014. Josh attended Brown University where he received a BA in English Literature.
Senior Admissions Counselor, St. Francis College
The three key steps to setting up a successful student ambassador scheme – 19:00 BST
Karen is a Senior Admissions Counselor at St. Francis College in Brooklyn, New York. One of her main roles is to supervise the college’s Student Ambassador Program. This includes recruiting, training and managing ambassadors. Having these ambassadors makes such a difference with our recruitment events, and she truly enjoys watching this program grow each year.
Senior International Recruitment Coordinator for Admission Services, Arizona State University
Incorporating the student voice at every point in the recruitment cycle – 18:00 BST
Kevin Chao is the Senior International Recruitment Coordinator for Admission Services at Arizona State University (ASU). He is an alumnus of ASU and studied Business Management with a minor in Mandarin, Chinese. He has been involved in the education realm for over 15 years and has been with ASU Admission Services for over 7 years. He has a passion for working with students from all over the world to find their path and purpose to achieve their educational endeavor.
Customer Success Manager, Unibuddy
Achieving true diversity and representation in your Higher Ed marketing – 19:00 BST
Kevin has worked in Higher Education for nearly 10 years, formerly as a Coordinator of International Student Services, International Admissions Officer, and Coordinator of the International Student Buddy Program. Kevin now works as a Customer Success Manager at Unibuddy, helping our partners across the USA harness the power of their current student voice!
University Partnerships Executive, Unibuddy
Harnessing your student voice: how you can set up a successful student ambassador scheme – 04:00 BST
From international student to student ambassador, Unibuddy became the obvious choice when Kim started looking for a job as it allowed to continue helping students make one of the most important decision of their lives. Kim will draw upon her experience as an international student during this session.
Chief Technology Officer, Unibuddy
What the future of Unibuddy Tech looks like – 16:00 BST
Kimeshan Naidoo is a South African computer scientist and technology entrepreneur. He is the CTO & Co-Founder of Unibuddy, a London-based EdTech company. Naidoo graduated from the University of Cape Town with a BSc Electrical Engineering degree. He moved to the United Kingdom in 2015, and graduated with an MSc Computer Science from University College London. He was featured on the Forbes 30 under 30 Europe list in 2020.
Student Recruitment and Widening Participation Officer, University of Manchester
Using peer to peer across multiple faculties – 12:00 BST
After graduating from Newcastle University with a BA Hons in English Literature, Laura taught English in Quebec, Canada for a year. Her career at The University of Manchester started in 2009 as an intern working on the flagship WP programme, the Manchester Access Programme (MAP). Laura then established Manchester Higher in her next role, a collaborative programme between The University of Manchester and Manchester Metropolitan University before moving into her current role.
Customer Success Manager, Unibuddy
Using peer to peer across multiple faculties – 12:00 BST
Laura is a Customer Success Manager at Unibuddy. Laura works with our UK partners, guiding them through the onboarding process and helping them to get the most out of the Unibuddy platform. Laura has over 5 years of Student Recruitment and Marketing experience across multiple UK institutions, most recently as Student Recruitment Manager at UAL.
Managing Director of THE consultancy, Times Higher Education
Pent up demand? Why students won’t stay grounded for long – 06:00 BST
Elizabeth has over 15 years’ experience in international higher education research and consultancy. She has worked in the UK, North America and East Asia, and specialises in internationally comparative research methods, evaluation methodology and education policy analysis. Elizabeth joined the Times Higher Education (THE) in December 2019 to lead their Consultancy services team. Elizabeth is also studying towards the completion of a PhD, exploring the education policy context of Vietnam.
Head of Business Development (Americas), Unibuddy
Tackling webinar fatigue: how you can keep your online events engaging – 17:00 BST
Lou joined the Unibuddy team in 2018 as the first U.S. based team member, focusing on building partnerships with HE providers in North America. Lou has 20+ years of experience working as a front line international admissions professional at universities in the Boston area and also experience working on the service provider side.
Student Staff Manager/Interim Events Manager, Lancaster University
The secret to smooth sailing virtual events – 14:00 BST
Lyndsey has worked for Lancaster University for three and a half years following a few years sailing the world on cruise ships for a living, and has been involved in Unibuddy since the launch a couple of years ago.
Assistant Vice President of Admissions, Chapman University
Getting In and Getting On: Supporting non-traditional learners through their Higher Ed journey – 21:00 BST
Marcela Mejia Martinez leads the efforts for undergraduate admission at Chapman University. Marcela joined the Chapman University staff in 1998 and has held various roles in the admission office becoming the head of undergraduate admission in 2007. Marcela has lead the undergraduate team to adopt a values-based, student-centered approach. A daughter of immigrants from Colombia and a first generation college student, she is a steadfast advocate for the liberal arts, first generation students, and internationalization. She believes that higher education is a space where we transform lives and communities.
Student buddy and M.Sc. International Economics & M.Sc. Business Information Management Student, Erasmus School of Economics
Get the inside track: hear from student buddies around the world – 17:00 BST
Marina is currently starting her 6th year at Erasmus School of Economics in Rotterdam, the Netherlands – where she moved to from Hamburg, Germany. Two years ago, she decided to join the Unibuddy trial of her university to help other students finding their own “right path”.
Online Marketing & Social Strategist, KdG University of Applied Sciences and Arts
Applied Science Universities: Supporting your domestic prospects whilst growing your international brand – 13:00 BST
At KdG University of Applied Sciences and Arts, Marnicq is the gatekeeper for the domestic branch of online Marketing en Social Strategy. From Instagram takeovers to resonating social campaigns. Marnicq is always making sure to stand out in a small country like Belgium.
Chief Growth Officer, Net Natives
Achieving true diversity and representation in your Higher Ed marketing – 19:00 BST
Murray Simpson is the Chief Growth Officer at Net Natives with nine years of experience in the higher education sector. Murray specializes in the strategic direction and delivery for education clients and partners across the US, UK and Europe, supporting them to sustain and grow their student enrollments through research, creative, advertising and technology innovations.
Chief Inspiration Officer, COMmellow project
Boosting your recruitment with peer to peer – 07:00 BST
Nuntasinee Muadmanee (aka Fatima) is Chief Inspiration Officer (CIO) at COMmellow Project, A Marketing and Branding Consultancy for Higher Education. Currently having worked as Former Head of Marketing & Student Recruitment at University of Malaya, Malaysia and Former Manager at Institutional Collaboration Unit at Multimedia University, Malaysia – Fatima has a wealth of Higher Ed experience.
Customer Success Manager, Unibuddy
The three key steps to setting up a successful student ambassador scheme – 19:00 BST
Paige is a Customer Success Manager here at Unibuddy. Before joining our team she worked with a variety of student ambassador programs at both large, public institutions and small, liberal arts schools. Last year she worked toward her master’s degree at Royal Holloway University of London, where she was a graduate ambassador and a Buddy on their Unibuddy platform. She has a deep passion for helping students achieve their Higher Education goals.
Chief Development Officer, Times Higher Education
Pent up demand? Why students won’t stay grounded for long – 06:00 BST
Patrick Hayes is the Chief Development Officer at THE (Times Higher Education), the data provider underpinning university excellence in every continent across the world. He is responsible for the student-facing division at Times Higher Education. Hayes was formerly Director of the British Educational Suppliers Association (BESA), the industry body representing 400+ companies with a combined revenue of £2.4bn; and a Director of EdTech Exchange, the largest network of EdTech founders in Europe.
Communications Consultant
Crisis PR: the do’s and don’ts – 16:00 BST
Paula started her career at Bloomberg L.P before moving on to integral roles at BNP Paribas and the Wall Street Journal. Paula also played a key role in Dow Jones’ shift of perception in the marketplace, from traditional publisher to a modern, ambitious media company. Now based in her native London, Paula has spent the last few years consulting for a range of businesses, often leveraging her experience in large corporations to help some of the most innovative and ambitious startups in the market.
International Officer, University of Manchester
Using peer to peer across multiple faculties – 12:00 BST
Raluca is an international educational professional with over 5 years of experience in international student recruitment, marketing and admissions. She has recently joined the team at The University of Manchester and is currently working to support students from across North America, Hong Kong and Macau, with their application for degrees across various disciplines.
Senior Digital Marketing Officer, Curtin University Malaysia
Boosting your recruitment with peer to peer – 07:00 BST
Regine has 6 years of dynamic marketing experience in the higher education industry. She started off as a student recruitment officer with Curtin University, Malaysia for the first 2 years before transitioning into the digital marketing role with the same university. She’s now the senior digital marketing officer overseeing all aspects of online promotions and digital marketing campaigns.
Director of Global Programs & Associate Designer, AIME
Supporting your indigenous student prospects – 05:00 BST
Rhian is a proud Wirangu, Narranga and Wongi woman and like many Indigenous students grew up in a world that had limitations on what she could be and what she could achieve throughout her life. Then she met AIME, as a shy and reserved 17 year old in High School and throughout the last 6 years she has been fortunate enough to take the AIME program to new places, meet young leaders from around the world and deliver on our promise of giving responsibility for the solution to the person thought of as problem, so they can lead and implement change.
Marketing Planner, University of Helsinki
Recruiting international students in 2021 – what will it look like? – 11:00 BST
Sanna’s heart beats for peer to peer marketing and student engagement. She has 14 years of experience in the field of student and staff mobility, applicant communication and student marketing and recruitment. Currently, she is coordinating student ambassador activities at the University of Helsinki, Finland.
Head of Insight and Consultancy, UCAS Media
The 2020 cycle – keeping pace with applicant sentiment and behaviour – 12:00 BST
Sarah joined UCAS in March 2017, to head up a new team in UCAS Media dedicated to helping providers make informed data-led decisions through the provision of data products and services. She joined from dunnhumby, a London-based retail consultancy, where she spent many years working with retail data. Latterly, as Data Director, she formed an integral part of the international sales team. Sarah’s focus is now to shape and deliver UCAS’ data consultancy offer, whilst establishing UCAS as an expert in the HE sector providing actionable insight.
University Partnerships Manager, Unibuddy
Boosting your recruitment with peer to peer – 07:00 BST
Teaching Chemistry in the classroom turned Sean into an ed-tech enthusiast, with his last two years spent implementing new technology at schools across the world which led Sean to Unibuddy. He now helps our new partners put their student voice online.
Communications and Marketing Officer, Vrije Universiteit Amsterdam
Recruiting international students in 2021 – what will it look like? – 11:00 BST
After working in the corporate sector for some years, Sharon joined VU Amsterdam one and a half years ago. In her job, she is responsible for the marketing and communication of English-taught programmes. Her role covers a wide range of areas, from websites to brochures and from fairs to Student Ambassadors.
Senior Account Executive and International Consultant, Study in the USA
Attracting & nurturing new student leads – 18:00 BST
Simon has previously worked as a counselor at an American high school in Israel, in Public Relations at a high tech PR firm in his hometown of Seattle, and in Marketing at a music startup. After taking over a decade out to be a professional actor, he returned to pursue several of his passions – international travel, education and marketing. This led him to Study in the USA, where he’s spent the past 7 years helping US schools connect with international students.
University Partnerships Manager, Unibuddy
What do your students really want? – 20:00 BST
Having spent her year abroad in Paris working at an eLearning company, Sofia discovered her enthusiasm for ed-tech. With 5 years experience across various industries including marketing technology and IT, Sofia now focusses on building partnerships with Higher Education institutions across Canada to help them to engage with the best fit students for their university.
Student Recruitment and Outreach Events Assistant, Lancaster University
The secret to smooth sailing virtual events – 14:00 BST
Sophie is an Events Assistant at Lancaster University. She studied Events Management at Manchester Metropolitain University and previously worked at Low Wood Bay Hotel as a wedding Coordinator. She has two Labradors called Oakley and Luka, enjoys walking in the Lake District, the Gym, baking, and socialising with friends.
University Partnerships Manager, Unibuddy
Harnessing the power of shared experiences to keep students engaged throughout the international recruitment cycle – 04:00 BST
Sophie joined the Partnerships team in February, focusing on building partnerships with HE providers in the Nordics, Australia and New Zealand. She has 6 years of experience working across a variety of industries, including Healthcare and Tech. After spending a year working and studying for a PGC in International Business in New York, she is now supporting universities across the Nordics and ANZ attract, engage and retain a diverse student population.
Director of Communications, Tik Tok
Crisis PR: the do’s and don’ts – 16:00 BST
Sophy has spent a long time working in-house in a variety of organisations across media, tech and advertising over the past 20 years and has a passion for this sector in particular. Some of her experience includes Facebook, Instagram, ITV, eBay, Carphone Warehouse and King.
University Partnerships Executive, Unibuddy
Get the inside track: hear from student buddies around the world – 17:00 BST
Victoria currently works in our Partnerships team at Unibuddy to build relationships with prospective institutions and turn them into happy and successful partners. She was previously a student worker & tour guide in the admissions office at St. Joseph’s College, a small private college in Brooklyn NY, where they implemented Unibuddy and Victoria became a buddy!
Engineering Manager, Unibuddy
What the future of Unibuddy Tech looks like – 16:00 BST
Vindhya has been on this journey with Unibuddy for nearly a year and half now. She says that Unibuddy offers a lot of interesting and challenging technological problems to solve, and that she enjoys being part of the team of super smart and motivated buddies solving these problems. Though Vindhya is a full stack engineer, she is partial towards the backend & infrastructure problem spaces.
Director, Universities UK International
The changing international sector – 14:00 BST
Vivienne has over 20 years’ experience of working in higher education policy and politics at national and international level. Prior to her role in UUKi, Vivienne was Head of Political Affairs at Universities UK, and led the sector’s response to several major pieces of legislation relating to universities. Before that she worked for the Chair of the House of Commons Education Select Committee, and as policy specialist working on topics including quality, student experience, innovation and university-business links.
Director of Marketing, Communication, and Community Development, Indonesia FinTech Association (AFTECH)
Getting the most from your student buddies – 07:00 BST
Born and raised in Jakarta, William obtained his Master of Strategic Communication degree from The University of Western Australia (UWA) in 2019. He was a UWA UniBuddy and StudyPerth International Student Ambassador back then, and is currently serving as a UWA Graduate Ambassador. William has authored three books and co-authored two books about education and personal development
Head of UX, Unibuddy
What do your students really want? – 20:00 BST
As an international student himself, Yahya wished that a tool like Unibuddy existed when he was applying to college. He has previously designed products and experiences at Tesla, Microsoft and Blackberry. Yahya joined the London Office in 2018, focusing on creating the best experiences for universities and students worldwide, with a keen interest in data and the stories that unfold from it.
University Partnerships Executive, Unibuddy
The secret to smooth sailing virtual events – 14:00 BST
Yolanda is a University Partnership Executive with previous experience working for the Police service as an analyst. Yolanda is a University of Nottingham Graduate where she studied for 5 years and competed as a Sports Scholar. Yolanda worked for one year as Students’ Union Postgraduate Officer.
Founder and Brand Strategist, Enrollify
10 Creative(ish) Ideas for Higher Ed Email A/B Tests to Supercharge Marketing and Enrollment – 20:00 BST
Zach is the founder of Enrollify — a resource hub and community for enrollment managers and higher education marketers . He is also the Director of Marketing Strategy at DD Agency— an enrollment marketing technology agency that helps undergraduate and graduate institutions recruit students through inbound marketing. He thoroughly enjoys developing and executing content marketing, SEO, and copywriting strategies to help schools attract, engage, and delight right-fit students. When he’s not in the office, he enjoys discussing life’s quandaries over coffee (or a good bourbon) with friends, earning splat points at Orange Theory, and adventuring across the globe with his wife!