Case study
Bringing student-to-student community marketing to St. Olaf College
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29 April 2019
How User Generated Content can help your Higher Education marketing
Young people trust User Generated Content
User Generated Content is significantly impactful on decision making and brand recognition. Check out these stats from Trend.io:
86% of millennials sa
Case study
Indiana University Bloomington creates a sense of community amongst international students
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29 April 2019
How User Generated Content can help your Higher Education marketing
Young people trust User Generated Content
User Generated Content is significantly impactful on decision making and brand recognition. Check out these stats from Trend.io:
86% of millennials sa
Case study
Creating impactful connections at USC Viterbi School of Engineering
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Virtual events drive deposits at St. John's University
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University of Arizona drives international recruitment with Unibuddy
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University of Arizona drives international recruitment with Unibuddy
Kayla Harvey Lugo, Associate Director, Enrollment Operations & Strategic Communications International Admissions
The challenge
The University of Arizona
Case study
Northwest University leverages a blend of virtual events software to target students early on
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Northwest University leverages a blend of virtual events software to target students early on
Jenae Ice, Campus Visit Counselor
The challenge
Northwest University wanted to target students higher in the funnel, particularly th
Case study
University of Alberta adopt a student-led recruitment strategy
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University of Alberta adopt a student-led recruitment strategy
The University of Alberta in Edmonton is one of the top teaching and research universities in Canada—they have an international reputation for excellence across the humanities,
Case study
State University of New York (SUNY) Plattsburgh uses Unibuddy on Study in the USA to nurture leads and engage students
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State University of New York (SUNY) Plattsburgh uses Unibuddy on Study in the USA to nurture leads and engage students
Michelle R. St. Onge, International Recruitment & Admission Specialist
The challenge
State University o
Case study
Why University of Glasgow is expanding its Unibuddy offer with FindAMasters
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How University of Glasgow attracts and uses postgraduate Unibuddy ambassadors
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Case study
Improving accessibility at Edwards School of Business
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Chapman University utilizes best practices to nurture more leads
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Chapman University utilizes best practices to nurture more leads
22,000
questions answered on the Unibuddy platform
The challenge
Chapman University was given a free trial, which began right at the start of the pandemic in Marc
Case study
Building an international student engagement pipeline at the University of South Australia
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Engaging with first-gen students at USC Dornsife
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Engaging with first-gen students at USC Dornsife
Mark Kveton, Senior Assistant Director of Admission and Student Success
Jessica Castaldi, Assistant Director of Admission and Student Success
The challenge
At USC Dornsife, the
Case study
Ambassadors boost enrolment at Taylor's University Malaysia
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Ambassadors boost enrolment at Taylor's University
"We recently had a prospective student that wasn’t sure if she should pursue a programme with our university and thanks to speaking to our ambassadors on Unibuddy she is now one of u
Case study
Improving conversion at SLU - Swedish University of Agricultural Sciences
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Improving conversion at SLU - Swedish University of Agricultural Sciences
"32.5 % of prospective students chatting on our Unibuddy platform went on to apply to SLU"
The challenge
The International Marketing team at SLU were on the search for
Case study
Widening participation at the University of Leicester
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Widening participation at the University of Leicester
“Our key challenge, when it comes to widening participation, is meeting our access objectives year on year.”
The Challenge
As one of our partner institutions, the University of Leice
Case study
Fisher College generates better leads with Unibuddy Discover
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Fisher College generates better leads with Unibuddy Discover
27%
conversion rate
Utilizing Unibuddy Discover
The challenge
As a longtime Unibuddy partner, Fisher College was early to the digital student recruitment party
Case study
HOGENT (Belgium) on how to choose the right tool
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HOGENT (Belgium) on how to choose the right tool
37%
of the prospective students who had a chat with their ambassadors on Unibuddy have enrolled at HOGENT
The challenge
Prior to discovering Unibuddy, HOGENT (the largest Univers
Case study
Easily implementing a lead gen tool at Brock University
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Easily implementing a lead gen tool at Brock University
178
leads generated in 2.5 months
The challenge
The advent of online-learning-dominance opened up more opportunities and flexibility to applicants and, with it, increased
Case study
University of Nottingham Recruitment Services
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University of Nottingham Recruitment Services
1,334
unique attendees across three events
Virtual Career Fairs
The problem
University of Nottingham's Recruitment Services team approached Unibuddy. They wanted to move their three
Case study
The importance of personalized interactive events at Wabash College
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The importance of personalized interactive events at Wabash College
900%
increase in platform sign-ups between virtual events
The challenge
Wabash College is an all-male institution founded in 1832 in rural Indiana. Looking to
Case study
Unibuddy Discover exceeds expectations for Los Angeles City College
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Unibuddy Discover exceeds expectations for Los Angeles City College
70
conversations
437
messages
The challenge
As a Study in the USA partner, Los Angeles City College was hesitant to make use of their Unibuddy Di
Case study
A quick and easy onboarding experience for HKBU Business School
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A quick and easy onboarding experience for HKBU Business School
14
ambassadors
12
countries
7
course majors
2,325
platform views
586
conversations
7,538
sentences
Case study
Western University (Canada) goes big with virtual events
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Western University goes big with virtual events
In a survey they ran after the event,
94%
of attendees rated it positively.
Going big with virtual events
In November 2020, the pandemic prompted Western University,
Case study
Minerva University extends virtual engagement to student recruitment
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Minerva University extends virtual engagement to student recruitment
450+
prospect sign-ups in the first 6 months
10%
conversion from prospect sign-ups to applicants
The challenge
Minerva Schools at KGI are foreru
Case study
The importance of student partnership at Murdoch University Dubai
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The importance of student partnership at Murdoch University Dubai
427
conversations over 4 months
The Situation
When we spoke to Murdoch University Dubai it was clear that they pride themselves on providing a positive student e
Case study
Taking current students online at Rotterdam School of Management
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Taking current students online at Rotterdam School of Management
Easily implementing digital ambassadors
Rotterdam School of management, Erasmus University (RSM) recruits domestically and internationally for a range of courses at both Bachelo
Case study
Authenticity is key at Saint Peter's University, New Jersey
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Authenticity is key at Saint Peter's University, New Jersey
The impact of peer to peer
Attracting a diverse cohort of students, whether instate, international or first generation, has always been the challenge for Saint Peter’s University.
Case study
Generating leads when travel is restricted at Jacobs University (Germany)
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29 April 2019 Generating leads when travel is restricted at Jacobs University
Adapting to the 'new normal'
Generating leads and driving those students to apply has always been a priority for Jacobs University.
Faced with demand from their a
Case study
Taking events online with Antwerp Management School
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29 April 2019 Taking events online at Antwerp Management School
Eva Peeters, Student Recruitment Manager at Antwerp Management School, described how the Belgium school has adapted to a digital approach. She said:
“Email and direct messaging have
Case study
Bentley University pivots from in-person to online events
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Bentley University pivots from in-person to online events
63%
of Admitted Students that used Unibuddy went on to enroll.
In the face of global lockdowns, Bentley University moved all of their admitted student events online - us
Case study
Peer-to-peer that works for everyone at Fairleigh Dickinson University
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Peer-to-peer that works for everyone at Fairleigh Dickinson University
Young people trust User Generated Content
Fairleigh Dickinson launched with Unibuddy in November 2019 In that time, over 600 students from 75+ countries have had more than
Case study
Utilising user-generated content at University of Pavia (Italy)
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29 April 2019 Utilising user-generated content at University of Pavia
The University of Pavia only begun marketing and student recruitment very recently - in 2016.
Having implemented a CRM, and starting to attend fairs, the team realised t
Case study
A student-informed approach to recruitment at Lund University (Sweden)
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29 April 2019
A student-informed approach to recruitment at Lund University
In 2020, as marketing strategies were digitised, Lund University experienced a shift in their approach to recruitment towards a focus on authentic student experience.
Lund call the prospect’s idea of what life w
Case study
Generating leads and quelling unique fears at Otis College of Art and Design
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29 April 2019 Generating leads and quelling unique fears at Otis College of Art and Design
(Photo credit: Fawad Assadullah/Otis College of Art and Design. All Rights Reserved)
Courtney Richter, Interim Director of Admissions
Case study
How University of Guelph (Canada) improved their conversion rate
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How University of Guelph improved their conversion rate
22
Student ambassadors
17
Different majors
11
Staff ambassadors
Prospects from
96
Different countries
The University of Guelph first decided to partner with Unibud
Case study
Creating student-to-student connections at Marymount Manhattan College
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29 April 2019 Creating student-to-student connections at Marymount Manhattan College
29%
of prospects on the Unibuddy platform went on to deposit
The challenge
Marymount Manhattan College was looking to boost their yield. Wit
Case study
The impact of peer-to-peer at UC Riverside
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The impact of peer-to-peer at UC Riverside
“We saw the results of peer-to-peer connections very quickly. Especially in this time and age, it makes sense to have students connect with other students. We wanted to try out peer to peer,
Case study
University of Exeter
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29 April 2019 University of Exeter
Unibuddy Live with video
As one of the first universities to use the new platform, the University of Exeter ran a fortnightly virtual drop-in session using Unibuddy Live, where applicants could chat with c
Case study
Peer-to-peer throughout the funnel at University of Southampton
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29 April 2019 Peer-to-peer throughout the funnel at University of Southampton
The University of Southampton launched with Unibuddy in March 2018. Last year, they generated hundreds of high quality leads from countries around the world.
55%
Case study
International recruitment in the digital age at ASU
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International recruitment in the digital age at ASU
Baiyun Liu
International Admission Specialist
The challenge
Arizona
Case study
Building Management School connections at Kozminski University
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29 April 2019 Building Management School connections at Kozminski University
Rene Helmans
International Programs Promotion
Specialist
Case study
Real insight at the start of the student journey for Falmouth University
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Real insight at the start of the student journey for Falmouth University
Unibuddy on UCAS is a landmark partnership between the UK’s trusted admissions service and Unibuddy’s innovative peer-to-peer technology.
Officially launched on Nov
Case study
Middlesex University London recognizes that diversity comes with responsibility
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29 April 2019 Middlesex University London
Paul Woods
Director of Student Recruitment and Marketing
Case study
International recruitment in the digital age
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29 April 2019 Fordham University
International recruitment in a digital age
Fordham University was Unibuddy’s first US partner - implementing the platform in September 2018. The university wanted to attract a diverse cohort, and understo
Case study
St. John's University builds student-to-student connections
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29 April 2019 St. John's University
"This is such a boost for ambassadors - and you can really see the passion in their responses."
Creating a student to student connection
St. John's University, New York, offe
Case study
University of South Australia
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29 April 2019 University of South Australia
Carly Bell
Team Leader
International Admissions Conversion
"What p
Case study
Queen Mary, University of London
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29 April 2019 Queen Mary
"The platform breaks down traditional barriers between current and prospective students and creates and informal space for them to chat."
Engaging with students with digital peer to peerThe chal
Case study
Royal Holloway
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29 April 2019 Royal Holloway
Camilla Potter
Recruitment Campaigns Manager
Real, useful and impactful campaigns
We have been delighted to see our applicants chatting with student am
Case study
Imperial College Business School
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29 April 2019 Imperial College Business School
Anum Akhtar
Student Recruitment Manager
Authentic voices to engage applicants
Case study
Lancaster University
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29 April 2019 Lancaster University
Josh Dean
Student Recruitment Development Manager
Bridging the authenticity gap
"I
Case study
Erasmus School of Economics
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29 April 2019 Erasmus School of Economics
Aleksandra Stuip
Online Marketing Adviser
Seeing, thinking, caring and doing
